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Integrating AI starts with robust data foundations. Here are 3 strategies executives employ [Video]

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Personalization Strategies using AI
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Business leaders recognize that strong foundations are essential for any company exploiting artificial intelligence (AI). Your business could jeopardize the whole project if it doesn’t sort its data strategy before explorations begin. In short, if you put garbage in, you’ll get garbage out.

Also: How to level up your job in the emerging AI economy

So how can professionals create the foundations to help their organization use AI safely and successfully? Three business leaders detail their top tips for building an effective strategy for exploiting emerging technology.

1. Put your people first

Claire Thompson, group chief data and analytics officer at insurance giant L&G, said a strategic approach to information is crucial for any company that wants to innovate: “I always say data foundations are important for whatever you do next.”

She told ZDNET that strong foundational elements link rules and regulations to dollars and cents.

“Make it clear how the data strategy will …

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