In an industry where trends shift overnight, Kenneth Griffiths has carved out a space that transcends fleeting fashion cycles. As the creative force behind IMASINACHI, he merges streetwear with high fashion, crafting garments that embody exclusivity not as a marketing gimmick but as a core philosophy.
This Black History Month, Griffiths stands not just as a designer but as a cultural architect, weaving Black heritage into every stitch. His work, worn by icons such as A$AP Rocky and Juice WRLD, is a testament to his vision—one rooted in craftsmanship, authenticity, and innovation. At a time when the fashion industry often prioritizes mass production over artistry, IMASINACHI is proof that true creativity stands the test of time.
How has collaborating with such figures influenced your approach to design?
“Honestly, working with high-profile clients doesn’t necessarily influence my design process. It’s more of a compliment and affirmation that what I’m doing is on the …