Though the buzz in Hollywood over artificial intelligence is old news, Lionsgate’s revolutionary move into AI is about to take the industry by storm. With AI being the cornerstone issue of both the writers’ and actors’ strikes in Hollywood in 2023, the industry is now witnessing how AI is being utilized in real time.
Lionsgate will be partnering with Runaway, a creative technology company that specializes in AI, to integrate AI into its production process unlike any other studio has done before.
While other studios have begun to use AI in their process at various stages, this new partnership intends to integrate AI technology from pre-production to post-production.
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How will Runaway’s technology be utilized by Lionsgate?
Lionsgate will be integrating Runaway’s generative AI modelsas well as other technological advancements into its creative process. Lionsgate believes that AI technology can help expedite traditional manual tasks, which would help give filmmakers …