Lobby experience brings lobbies to life [Video]

https://www.barco.com – Barco’s lobby experience brings your theater lobby to life through interactive technologies that create an immersive experience. This unique form of entertainment increases dwell time and encourages moviegoers to come early for this ‘show before the show’. Moviegoers can follow trailers with promotions of loyalty programs, concessions, premium experiences – the options are limitless to reinforce brands and drive customer intimacy. Watch the video for a preview.