SYDNEY, AUSTRALIA – Some things are inevitable during summer: sunshine, beaches, time with family, and (at some stage or another!), getting in the car with mates for a cheeky Macca’s run.
To celebrate this summer’s road trip season, Macca’s is bringing the feel-good vibes, with the launch of the new “Squad Down Under “campaign and bundle-for-four meal.
Building on the brand’s 24/25 summer platform, “Macca’s run?”, the ad features four iconic McDonaldland characters getting together one summer arvo for an epic Macca’s run.
The 60, 30, 15 and six-second spots will run across TV and online video, along with supporting social and in-restaurant communications, promoting a new limited time only ‘Squad Down Under Bundle for 4’ meal, which features two McOz burgers, two classic burgers, four medium Vegemite Shaker Fries, four medium drinks and a bonus bucket hat with every purchase.
Set to the iconic Run DMC track ‘It’s Like …