How to Supercharge your Digital Marketing with Desire Paths
How to Supercharge your Digital Marketing with Desire Paths
12 Steps to Create Videos

Marketing automation is impersonal and lacks a human touch ๐Ÿค– [Video]

Categories
AI Customer Journey Mapping

Marketing automation is impersonal and lacks a human touch ๐Ÿค–

In this weekโ€™s episode of Engage And Thrive, I’ve given you some tips about how you can ensure your marketing automation is set up for human success. I’ve also gathered a list of touch points I believe you can automate and it can save you, and your team a load of of time, as long as you remember to write good human-first content!

For additional details and resources mentioned in the show notes, you can check out my website: https://taelon.co.uk/thrive

๐Ÿ“ Vocab ๐Ÿ“
CRM – Customer Relationship Management
AI – Artificial Intelligence
Segmentation
Lead Scoring
Personalisation
Target Customer / Ideal Customer Profile
Omnichannel

Let’s embark on this journey to survive and thrive in the business landscape together. ๐Ÿ–ค

————————————
Want to take this conversation further? SIEZE the call โ˜Ž๏ธ by scheduling your free consultation to see how we can collaborate together:
https://app.hellobonsai.com/s/taelon/exploration

Maybe you’re not ready to chat yet, but still would like to connect with me:
๐Ÿ”— LinkedIn ๐Ÿ”— https://www.linkedin.com/in/taelon/
๐Ÿ“ธ Instagram ๐Ÿ“ธ https://instagram.com/@taelonv
๐ŸŽต TikTok ๐ŸŽต https://www.tiktok.com/@taelonv
๐Ÿ“˜ Facebook ๐Ÿ“˜ https://www.facebook.com/taelontaelon/
๐Ÿ™€ Product Hunt ๐Ÿ™€ https://www.producthunt.com/@taelonv
๐Ÿ“Š Crunchbase ๐Ÿ“Š https://www.crunchbase.com/person/taleon-vorster
๐Ÿ“Œ Pinterest ๐Ÿ“Œ https://www.pinterest.co.uk/taelonv/

———————————–

๐ŸŽฏ Key timestamps ๐ŸŽฏ
00:00 Misconception
00:12 EAT intro
00:13 Myth bust
01:37 Vocab
03:59 #1 Journey mapping
08:34 #2 Personalisation through data
10:09 #3 Tools for automation
12:22 Wrap up

7 Invisible Obstacles to Digital Marketing Success
7 Invisible Obstacles to Digital Marketing Success
5 Steps to Creating Successful Ads