Mastering Multi-Channel Mentions and Engagement Analysis [Video]

With customer interactions spread across multiple platforms, brands often miss critical insights about their audience and engagement. But here’s how you can change that.

In this video, we’ll explore how to effectively track and analyze mentions and engagement across every channel using Locobuzz.

What you’ll learn:

1. Spot the Right Conversations: Quickly identify which platforms your audience is active on and where your brand is being mentioned the most.

2. Analyse Engagement Metrics: From likes and comments to shares and sentiment, discover how to measure what’s working and what’s not.

3. AI-Powered Insights: See how AI helps streamline your analysis by identifying patterns, trends, and actionable opportunities in real-time.

4. Practical Example: Imagine launching a campaign across Instagram, Twitter, and LinkedIn. With the right tools, you can instantly compare engagement levels, track mentions, and even understand sentiment to see which channel deserves your focus.

Whether you’re a marketer or a brand strategist, these insights can help you drive better decisions and stronger results.