Media Champions with Idris Aina of Modion Communications [Video]

On Media Champions, our host, Greg Kirkham, speaks with experts and professionals from across the country operating in the media space. In this segment, Greg spoke with Idris Aina of Modion Communications.

Modion Communications is focused on providing public relations, brand development, marketing activations, media engagement, crisis communications, financial PR, investors’ relation Support, event management, digital marketing and media publishing.

What is your BEST service?

Public relations

What was your first job in Media?

Journalism.

What is the biggest change in marketing that you see coming in the next 2 years?

Storytelling and narrative build will dominate the marketing and communications space especially as more brands seek to connect with end users across the spectrum.

List any trade organizations or groups that you belong to, if any:

Nigerian Institute of Public Relations (NIPR); Nigerian Institute of Marketing (NIM)

Why is it important for a business to hire an outside ad agency as opposed to having just an internal marketing …