Graham Neff speaks with the media Wednesday.
CLEMSON – Clemson athletic director Graham Neff met with the media Wednesday afternoon, and the changing landscape of college athletics dominated the session with a nod to facilities upgrades andDabo Swinney’s use of the transfer portal.
Neff announced the launch of Clemson Ventures, which has been established to operate as an affiliated organization of Clemson University Athletics focused on maximizing revenue-generation strategies in the evolving college athletics landscape. Clemson Ventures is designed with a true private-sector business structure and full-service marketing and NIL agency capabilities to drive revenue.
Just as IPTAY pioneered college athletics fundraising in 1934, Clemson Ventures aims to do the same for the athletic department’s interaction with outside business opportunities. Billed as a first-of-its-kind setup in college sports, Clemson Ventures will focus both existing and new resources on the organization.
An initiative created by Neff, Clemson Ventures further integrates the University’s internal multimedia rights with a comprehensive sales, media, marketing, NIL agency, and …