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Interactive and Immersive Marketing

Netflix to Remove 20 of Its Original Movies and Specials [Video]

Netflix is pulling the plug on a whopping 20 original titles. According to The Verge, as part of the many titles leaving the streamer in December, 20 of Netflix’s “Interactive Specials” will be taken off. Starting Dec. 1, only four will remain: Black Mirror: Bandersnatch, Unbreakable Kimmy Schmidt: Kimmy vs. the Reverend, Ranveer vs. Wild with Bear Grylls, and You vs. Wild. This seems to mark the end of Netflix’s interactive content, which started in 2017 with Puss in Boots: Trapped in an Epic Tale.

The interactive aspect really took off with 2018’s Bandersnatch, a special Black Mirror film that centered on a young programmer who begins to question reality as he adapts a dark fantasy novel into a video game. Other interactive titles include Barbie Epic Road Trip, Carmen Sandiego: To Steal or Not to Steal, Choose Love, The Boss Baby: Get That Baby!, and Spirit Riding Free: Ride Along Adventure.

“The technology served its …

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