Prime Video’s new AI will help you figure out what to watch next

Have you ever scrolled Prime Video trying to find the perfect thing to watch but couldn’t settle on something? Amazon is rolling out a new tool to help you find content you’ll love.

Called AI Topics, the feature uses AI to review your watch history and get an understanding of what you enjoy. It then analyzes thousands of shows and movies from Prime Video’s library and groups those titles into relevant topics to choose from.

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Here’s how to use AI Topics.

On your Prime Video home page, you’ll see topics curated based on your viewing history – topics like “fantasy quests,” “whimsical journeys,” “historical epics,” “love entanglements,” or “mind-bending sci-fi.” Select one, and you’ll see movies, shows, and linear channels based on that topic. Choose a title to start watching, or continue refining content with more topics. You can refine …