For better decision-making with artificial intelligence, data must be at the core, positioning solutions — such as Salesforce Data Cloud — to most effectively unlock deeper insights and predictive analytics.
Since making informed decisions based on customer behavioral trends and patterns is crucial, Salesforce Data Cloud is playing a key role by enhancing the effectiveness of AI solutions, according to Matt Yanchyshyn (pictured), vice president of AWS Marketplace and partner services at Amazon Web Services Inc.
“We’re seeing a lot of interest in Data Cloud these days,” Yanchyshyn said. “On Data Cloud, specifically, I think this week I’m spending a lot of time talking about AI, and as everyone knows, data is the root of AI. That part of the portfolio is where we’re seeing a lot of traction with Salesforce, with the Marketplace. How do I use Data Cloud, procure Data Cloud, and then, most importantly, bring that data to bear in my AI applications?”
Yanchyshyn spoke …