As a Senior Copywriter, my objective is:
To lead marketing teams and copywriters/associate copywriters by helping identify and set the creative direction from a writing standpoint, to write key account deliverables, set the messaging direction and oversee the copywriting/messaging across the content experience.
This is a Hybrid or full-time Remote position. It’s a Hybrid role if you live in the Central Illinois area, which requires you to be in the Peoria, IL office Tuesday, Wednesday, Thursday with the option to work from home Monday and Friday.
The outcomes I need to produce for clients are:
- Championing messaging and copy across the account that reaches client objectives in a creative, professional and effective way — while aligning with the brand tone and voice
- As lead writer for dedicated accounts, delegating activation tasks, while owning highly visible copy tasks such as:
- Messaging strategy
- Concept pitch copy
- Flagship scripts/videos
- Key webpage and media assets
- Effective delegation so all copy needs are achieved on time and within budget
The outcomes I need …