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Syngenta and Taranis to bring artificial intelligence to agriculture retailers [Video]

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AI Behavioral Targeting

A multi-year collaboration between Syngenta and Taranis will bring artificial intelligence to agricultural retailers. The partnership aims to improve retailer workflows and optimize decision making. 

“We believe this collaboration with Taranis will help retailers tap into the full potential of AI and digital agronomy, unlocking new levels of operational efficiencies,” said Paul Backman, head of North America Crop Protection digital agriculture & sustainable solutions in a news release. “By combining Syngenta’s industry-leading portfolio with Taranis’ AI-driven insights, we empower retailers to deliver better, faster, and more precise service to their grower-customers.”

Taranis’ AI powered agronomic platforms offer leaf-level remote scouting insights into weeds, insects, diseases, and nutrient deficiencies. Syngenta aims to increase retailer adoption of the platforms, allowing for easier scouting and prioritization. 

Future efforts will seek to integrate Syngenta’s Cropwise platform with Taranis’ Intelligence Service to further enhance digital agronomy solutions and offer additional sustainability-focused benefits. 

“Having an instantaneous …

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