The year 2024 delivered all the drama technology fans could want: AI dominance, chip wars, smart devices that were anything but, and a social media implosion that’s already a case study in corporate mismanagement. From monumental wins to jaw-dropping failures, here’s the definitive breakdown of the year’s tech highs and lows.
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Losers
1. X (formerly Twitter): A masterclass in self-destruction
Elon Musk spent 2024 doubling down on the chaos that turned X into a punchline. Advertisers fled after baffling policy shifts, verified checkmarks became meaningless, and users abandoned ship for Bluesky and Mastodon in droves. Engagement plummeted, and what was once a cultural institution became a meme of its former self. Musk might still call it “the town square,” but in 2024, X was more like the local landfill.
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2. Amazon: Innovation takes a coffee break
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