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The DECODE Webinar: Leveraging Cloud to Break Data Silos for Seamless Integration [Video]

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Interactive and Immersive Marketing

In today’s digital world, data silos are a massive challenge for organisations trying to improve efficiency and make better decisions. Nearly 85% of enterprises see data silos as a significant challenge to their digital transformation.

The second edition of the DECODE webinar, hosted by DBS Bank in collaboration with AIM Media House, brought together industry experts to explore the issue. The speakers, Luis Carlos Cruz Huertas, executive director at DBS Bank, and Sriram Venkateswaran, APAC head – data & analytics services, Google, shared their views on the causes of data silos, their impact and the role of cloud technology in overcoming this challenge. The webinar was moderated by AIM editor Amit Raja Naik

The Problem with Data Silos

Data silos are isolated collections of data that exist within different departments or systems in an organisation. These silos typically arise when systems are not designed to integrate or communicate effectively, leading to inefficiencies. 

According to Huertas, “Data silos are an unavoidable …

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