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The ROI Roadmap: Decoding B2B Marketing Success Metrics | Renegade Marketers Unite [Video]

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Data-Driven Marketing

The ROI Roadmap: Decoding B2B Marketing Success Metrics | Renegade Marketers Unite #408

How are top marketers leveraging data to drive business growth and make smarter decisions? From demand creation to lead conversion, this episode explores the metrics that truly matter in today’s B2B landscape.

Host Drew Neisser welcomes a stellar panel of veteran CMOs to dive deep into the data-driven world of modern marketing: Jamie Gier of Dexcare, Grant Johnson (previously Billtrust), and Julia Goebel of Komodo Health

Tune in for their expertise on:
• Pipeline contribution and revenue forecasting
• Brand health measurement
• Aligning marketing with sales through analytics
• Proving marketing ROI to the C-suite

This episode is packed with actionable insights for metrics maestros and analytics novices alike. Don’t miss it!

To find the transcripts of all episodes, suggest future guests, or learn more about quite possibly the best B2B marketing agency in New York City, visit https://renegademarketing.com/

To learn more about CMO Huddles, visit: https://cmohuddles.com/

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