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The Truth About AI Adoption in Business: The 2024 AI Adoption Report [Video]

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AI Behavioral Targeting

The Truth About AI Adoption in Business: The 2024 AI Adoption Report

AI at Wharton is thrilled to have partnered with GBK Collective to produce Growing Up: Navigating Gen AI’s Early Years, an extensively researched report that provides an in-depth analysis of the state of Generative AI (Gen AI) adoption, its business applications, and future prospects. In this installment of AI Horizons, the report’s authors, Jeremy Korst, Partner, GBK Collective, Stefano Puntoni, Faculty Co-Director of AI at Wharton, and Mary Purk, Executive Director of AI at Wharton, discuss how this report comes at a critical moment in AI’s evolution, as companies transition from initial excitement to deeper experimentation and efforts to prove the Return on Investment (ROI).

#ai #aiadoption #futureofwork

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Founded in 1881 as the world’s first collegiate business school, the Wharton School of the University of Pennsylvania is shaping the future of business by incubating ideas, driving insights, and creating leaders who change the world.

With a standing faculty of 241 renowned professors, Wharton has 5,000+ students across four degree programs: undergraduate, MBA, executive MBA, and doctoral. Each year 13,000+ professionals from around the world advance their careers through Wharton Executive Education’s individual, company-customized, and online programs – with 200,000+ others earning certificates from Wharton Online since 2015. More than 104,000 Wharton alumni form a powerful global network of leaders who transform business every day.

Learn more about Wharton: https://www.wharton.upenn.edu/
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