Ultra Immersive Sand: FutureDeluxe Unveils Sonos Arc Ultra – Motion design [Video]

Executive creative director Ant Baena and the FutureDeluxe team demo the immersive audio power of the Sonos Arc Ultra sound bar in this Dune crossover with the sands of planet Arrakis in the starring role.

From FutureDeluxe: “To redefine the meaning of surround sound for Sonos, we collaborated with Warner Brothers and Legendary Pictures to bring the world of Dune into the home.

“Our team embarked on a journey to demonstrate bespoke and unique simulations that blend seamlessly with the world of the film. We crafted an experience designed specifically for this premium soundbar, telling a smooth narrative alongside the film footage.”

Production: FutureDeluxeDirector: FutureDeluxeECD: Ant BaenaCD: Bryant NicholsEP: Maria HanafyProducer: Angel HuDesigner/animator: Nick Scarcella, Ewan Davidson, Danil Krivoruchko, Martin Cusano, Bryant NicholsRetouching: Steve Barwise

Tags Marketing, Marketing Strategy, Multi Sensory Experiences, Sensory Experiences, Virtual Reality Experiences