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VR vs AR vs MR: Whats the difference? [Video]

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Interactive and Immersive Marketing

Virtual Reality(VR), Augmented Reality (AR) and Mixed Reality (MR) are concepts that are often used interchangeably, but they are different technologies that provide different experiences. Here is a brief introduction to each technology.

What is VR, AR and MR? 

 Virtual Reality (VR): Virtual Reality is a technology that creates a completely immersive digital environment that isolates the user from the real world. VR typically involves wearing a headset that covers the user’s eyes and ears, blocking out all external stimuli, and replacing it with a fully simulated experience. Users can interact with this digital environment through the use of controllers or sensors that track their movements.

Meta Platforms (Formerly Facebook) Reality Platforms have invested heavily in VR technologies both hardware with the Oculus headset and Software such as Horizon Workrooms.

Augmented Reality (AR) or Mixed Reality (MR):Mixed reality and augmented reality are technologies that overlay digital content on top of the real world. These technologies use cameras, sensors, and displays to superimpose computer-generated images, sounds, …

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