How to Reach your Market in a World Ruled by Generative AI
How to Reach your Market in a World Ruled by Generative AI
12 Steps to Create Videos

Why are Instagram notes gold? [Video]

Categories
Interactive and Immersive Marketing

INSTAGRAM users are puzzled as to why their Notes on the platform are suddenly turning gold.

The new feature was added as part of a recent update to celebrate a special sporting event – here’s how to get yours.

Instagram’s new feature allows users to turn their notes into goldCredit: AFP

The golden notes are thanks to an update commemorating the 2024 Paris Olympics Games.

The change is said to represent, the going-for-gold theme of the Games.

The new feature aims to engage users with the Olympics while adding festive and interactive elements to the social media giant.

Instagram hopes the new change will encourage celebration and unity on the site.

The Olympics is one of the most-watched sporting events worldwide and the social media app hopes to capitalise on the huge viewership.

The unique feature offers users a chance to show their support and enthusiasm for the Olympics.

The Notes …

5 Steps to Building an Audience with #Hashtags
5 Steps to Building an Audience with #Hashtags
5 Steps to Creating Successful Ads