Why ElevenLabs Leveraged Shutterstock’s Rich Data to Build Its Groundbreaking AI Sound Effect Generator [Video]

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Where does a company shaping the future of on-demand sound turn to when it needs to create the next disruptive AI audio technology? ElevenLabs tapped into Shutterstock’s high-quality, large-scale datasets to build its state-of-the-art AI sound effect generator. 

ElevenLabs began with AI tools for creating human-like voices and expanded into audio AI with its sound effects model. The new tool uses text prompts, letting creators describe sounds instead of searching through libraries. This makes it faster and more precise for creators in film, TV, games, and social media to build soundscapes.

To build the sound effect generator, ElevenLabs needed to fine-tune its AI. Partnering with Shutterstock gave access to the right content to train the model for accuracy.

Audio content—when paired with rich data—plays a significant role in generative music and sound effects, particularly in areas like speech recognition, audio generation, and sound analysis. It provides AI tools with the necessary …