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Personalization Strategies using AI

Why Google Thinks AI Should Be a Tool, Not a Strategy [Video]

Why Google Thinks AI Should Be a Tool, Not a Strategy

Google advises businesses to stop obsessing over creating a standalone AI strategy and instead focus on integrating artificial intelligence into their broader goals. AI is not the destination but a powerful tool to enhance efficiency, personalization, and innovation in marketing, customer service, product development, and beyond.

In this video, we break down Google’s insights on how brands can adopt AI effectively and achieve real, impactful results without overcomplicating their approach.

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