Artificial intelligence helps Zedd reach his full potential.
Before releasing his upcoming album Telos on Aug. 30, the German DJ/producer, 34, is partnering with Intel for an AI experience using the company’s Core Ultra Processor that allows fans to immerse themselves into the cover artwork and make videos to his latest single, “Lucky” with Remi Wolf.
“I’ve always been really interested in exploring ways for fans to experience music beyond just them pressing play,” Zedd (born Anton Zaslavski) tells PEOPLE of the collaboration, which launched Aug. 16. “Intel gave us the tools to make that happen.”
Fans can now bring the colorful stained glass imagery of the Grammy winner’s Telos cover to life, and he’s happy to let fans into the album’s world in this way — partially because the artwork took quite some time to conceptualize and create.
“I wanted something that is very skilled and very complex …